Logo Design: 2025 Trends
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Logo Design: 2025 Trends
Logo design is constantly evolving, influenced by cultural, technological, and aesthetic changes. Every year, new trends emerge to meet the expectations of brands and audiences. In 2025, logos continue to push boundaries, embracing boldness and innovation to leave a lasting impression. Here are the 10 major trends to watch to stay ahead in logo design this year. 1. Mix and Match Type This bold logo design trend embraces mismatched fonts, shapes, and sizes, creating inventive collages reminiscent of ransom notes
The Standardization of Logos: When Brands Sacrifice Originality
In recent years, a striking trend has emerged in the world of graphic design: more and more brands are adopting clean and simplified logos, often characterized by sans-serif typography. This “standardization” of logos marks a turning point in how companies choose to represent their visual identity. But why is this uniformity happening? Is it a strategic choice or a loss of originality? The Rise of a Global Trend Since the early 2010s, major companies like Google, Airbnb, and Mastercard have